Well, I’m back a week later, still at the point of major confusion about most of the work I have to do for advanced online media.
The first task we have to complete is a presentation up to ten minutes long in which we have to develop and pitch a new online media idea/product/service. When I began thinking about this task, I thought that coming up with a brand new service, considering I’m on 20 and have no idea about what makes a successful business, was a reach too far for me, which left me thinking about what could I bring to an already existing company.
It was about two weeks ago now when my parents were talking to me about my 21st birthday plans (this isn’t until September of this year, however, my family like to plan ahead), and we decided that a nice restaurant that we had all never been to before, close to home, would be a good place to go for an evening. When I started looking for different places though, I had no idea where to start. The first thing I began doing was looking at my Tastecard application on my phone (This is an app that tells me which different eateries I can go to which will allow me to get money off), but I really struggled to find something. After no success with this, I started looking on the Toptable website which is a restaurant search engine were you can change certain aspects of the search (for example, how many diners there will be, how much money you want to spend per head etc..). My parents kept telling me to ask other people where they had been in our area and see if there was anywhere someone could recommend, and this is when an idea sparked.
Toptable don’t allow it’s users to post any reviews or recommendations they write to any of the social media sites. You can ‘like’ certain restaurants and places on the main website, but what if there was a way to connect Facebook and Twitter users with the site, in order for Toptable reviews to be accessed. How many times have you been looking for somewhere to go on a night out, or for food, and, because you don’t know whether a new restaurant is going to be good, you’ve ended up going to the same place you always go? People are sometimes afraid of change, but if the reviews are there, at the click of a button in an app on the sidebar of your Facebook timeline, or with a quick hashtag search on twitter, the best restaurants and bars that are near you will pop up because of recommendations from your friends and followers. Another thing Toptable offers is the ability to get money off certain restaurants through booking on their website and searching for restaurants with them. This would obviously be viewable on the Facebook and Twitter applications.
I’m not sure whether this idea is really what my tutors had in mind, but I suppose after talking to them today, I might be able to develop it a little bit. I know Urbanspoon, a similar website to Toptable, but not as well designed and user friendly in my opinion, has this capability where you can link up your Spoon profile to Facebook, so maybe there will be a little flaw in my idea. What can I say that Toptable will offer that Urbanspoon won’t?
I suppose having this little bud of an idea in my head is better than having nothing at all, but what’s the use of one little budding flower when nobody is going to help by watering it and giving it some light? (That was a pretty good analogy I think…)